Hogeschool West-Vlaanderen
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UX Research 316924/1487/2223/1/00
Study guide

UX Research 3

16924/1487/2223/1/00
Academic year 2022-23
Is found in:
  • Bachelor of digital design & development, programme stage 3
This is a single course unit.
Study load: 4 credits
Total study time: 100,00 hours
Re-sit exam: is possible.
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Co-ordinator: Bosschaert Cami
Teaching staff are not (all) known yet.
Language course: No
Languages: English

Prerequisites

having passed, or having a deliberated mark for UX Research 1 AND having passed, or having a deliberated mark for UX Research 2.

Goals

OLR01-B-02 Makes an analysis to define a problem or question of the client.
OLR02-B-04 Uses relevant, reliable and topical sources within a field-specific context.
OLR02-G-02 Examines the issue via 'design through research' and applies 'design thinking' throughout the entire project.
OLR02-G-03 Justifies the entire examination and how it is realized in a file and can orally defend it.
OLR02-G-04 Can independently find qualitative and reliable sources within a field-specific context.
OLR02-X-04 Involves the target group on several moments throughout the development of a project.
OLR05-G-01 Senses what it is deontological and legally correct acting within the (international) work field.
OLR05-G-02 Always looks at an issue from several points of view and puts himself/herself automatically in the position of the stakeholders.
OLR05-X-01 Is oriented towards the creation of positive value for both society and human being.
OLR06-G-02 Tells a concept in the form of a story.
OLR07-B-02 Is open to technical innovations and trends in the sector.
OLR07-B-03 Enumerates good information sources from the international sector.
OLR07-G-03 Implements and converts knowledge and information of existing and recognized sources as a supplement to the courses.
OLR09-G-02 Works proactively.
OLR09-G-03 Achieves the intended final objective as a team within a profession-specific context in a constructive and professional way.
OLR09-G-04 Can identify and define issues in the operation of a team.
OLR09-G-05 Works on a positive team culture.
OLR09-G-06 Takes responsibility for the assignments when executing a team role.
OLR09-X-01 Addresses others as to their roles within the team.
OLR10-B-01 Understands that feedback is essential to come to new insights at the design of a creative multimedia solution.

Content

User Research
Design thinking
Primary and secondary research
Qualitative and quantitative data
Interviews, surveys, rapid ethnography, cultural probes, focus groups
Ethics
Thematic Analysis
Insights

Study materials

Mandatory
  • Publisher: Figma
Adobe Creative CloudMandatory
  • Author: Adobe
  • Publisher: Adobe
  • Edition: Recentste versie

Learning outcomes

PBADEVINE01: Uses several methods to analyse a briefing and to come to a digital interactive concept.
CodeDescription
PBADEVINE01Uses several methods to analyse a briefing and to come to a digital interactive concept.
PBADEVINE02: Applies an appropriate work or research methodology in the different phases of a project to evolve from a creative concept to an operational final result.
CodeDescription
PBADEVINE02Applies an appropriate work or research methodology in the different phases of a project to evolve from a creative concept to an operational final result.
PBADEVINE05: Starts with the development of a digital interactive project with an inquiring and empathic attitude, reckoning with both the uniqueness and the stakeholders.
CodeDescription
PBADEVINE05Starts with the development of a digital interactive project with an inquiring and empathic attitude, reckoning with both the uniqueness and the stakeholders.
PBADEVINE06: Is communicative and socially skilled to communicate in every phase of a project with specialists and/or laymen within a(n) (inter)national company-specific framework.
CodeDescription
PBADEVINE06Is communicative and socially skilled to communicate in every phase of a project with specialists and/or laymen within a(n) (inter)national company-specific framework.
PBADEVINE07: Critically follows and assesses domain-specific international trends and evolutions and integrates these in a personal, professional development plan.
CodeDescription
PBADEVINE07Critically follows and assesses domain-specific international trends and evolutions and integrates these in a personal, professional development plan.
PBADEVINE08: Is aware of the international digital, creative industry and the cultural and societal impact of digital interaction on this industry.
CodeDescription
PBADEVINE08Is aware of the international digital, creative industry and the cultural and societal impact of digital interaction on this industry.
PBADEVINE09: Is socially skilled to solve problems in consultation with others in a(n) (interdisciplinary) project.
CodeDescription
PBADEVINE09Is socially skilled to solve problems in consultation with others in a(n) (interdisciplinary) project.
PBADEVINE10: Has a critical and investigative attitude with regard to his own creations.
CodeDescription
PBADEVINE10Has a critical and investigative attitude with regard to his own creations.

Activities

  • Lecture
  • Independent work
  • Cooperative learning format
  • Project
  • Lab / practice session

Evaluation

Evaluation(s) for first exam chance
MomentForm%Remark
exam period 1 (1st sem) (regular exam schedule)exam: specific method or combination of methods60,00
Evaluation(s) for re-sit exam
MomentForm%Remark
exam period 3 (august/september) (regular exam schedule)exam: specific method or combination of methods60,00
Evaluation(s) for both exam chances, not reproducible in re-sit exam
MomentForm%Remark
exam period 1 (outside exam schedule)assignment: specific method or combination of methods40,00